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ALL ABOUT HUMANITY
All about Humanity


HUMAN AND ANIMAL WELFARE ARE IMPORTANT TO US.

JOOP! has been an active member of the amfori BSCI (Business Social Compliance Initiative) since 2008 and champions the improvement of social standards within the value chain, i.e. fair and sustainable working conditions.

Sustainability applies to people as well as to animals. JOOP! has made significant progress in terms of animal welfare and will continue to pursue this cause.



HUMAN AND ANIMAL WELFARE ARE IMPORTANT TO US.

JOOP! has been an active member of the amfori BSCI (Business Social Compliance Initiative) since 2008 and champions the improvement of social standards within the value chain, i.e. fair and sustainable working conditions.


Sustainability applies to people as well as to animals. JOOP! has made significant progress in terms of animal welfare and will continue to pursue this cause.

MULESING FREE
Mulesing Free

In its knitwear and ready-to-wear collections, JOOP! is increasingly using mulesing-free merino wool, such as in its basic knitwear range, for example. This is a decision based on animal welfare and meets our customers’ high standards in terms of sustainable, animal-friendly products.


VEGAN LEATHER
veganes Leder

Since 2015, we have consistently avoided the use of animal fur in jackets, hoods, hats, etc. One exception is our exclusive leather jackets, which use carefully selected leathers and fur from farm animals. We are also increasingly using modern, high-quality vegan leather and leatherette and promote the use of these leather substitutes.


0% DOWN
0% Down

JOOP! has also committed to phasing out the use of real down. Instead, we use high-performance, partly recycled filling materials that are even superior to conventional down in terms of moisture regulation, washing characteristics and comfort.

Mulesing free
amfori
Mulesing free
amfori
#joopsustainability
#joopsustainability