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JOOP! Villa

OUR HISTORY

Looking back shapes our vision for the future. 

Back in the 1990s, JOOP! laid the foundations for its development into a successful lifestyle brand. In addition to fashion and accessories such as jewellery, glasses and bags, the collection now also includes furnishings such as bedroom and bathroom textiles and dining products.

FACTS & FIGURES
Shirts
2001
Wolfgang Joop withdraws from operative business
JOOP! Living
2000
New license partner JOOP! Living: Brand license GmbH
JOOP! Eyewear
1989-1994
Allocation of various brand licenses Establishment of JOOP! Eyewear
JOOP! Logo
1988
Founding of JOOP! GmbH by the well-known german designer Wolfgang Joop The logo becomes the trademark
JOOP! first fashion show
1979
Presentation of the first fur collection in New York by Wolfgang Joop
JOOP! hosiery
2024
New hosier license partner
JOOP! Luggage
2023
Launch JOOP! Luggage
JOOP! Store Konstanz
2023
Re-opening JOOP! Store Konstanz
JOOP! Women Collection
2020
Realignment of JOOP! Women Opening of the JOOP! Store in Düsseldorf
JOOP! Bodywear
2018
New License partner for Bodywear Women
JOOP! Jewellery
2017
New License partner for jewellery
JOOP! Jeans Looks
2016
Return to the JOOP! Villa Hamburg Sharpening of brand positioning with new CI and labeling Reintroduction of JOOP! JEANS and JOOP! Bodywear New license partner
JOOP! Bags
2014
New license partner for JOOP! Shoes
Details
2010
In the meantime, JOOP! is represented in more than 30 countries
Holy Fashion Group
2008
Holy Fashion Group acquires 100% of the JOOP! GmbH Relocation of main office from Hamburg to Kreuzlingen with integration of JOOP! Menswear
Shirts
2001
Wolfgang Joop withdraws from operative business
JOOP! Living
2000
New license partner JOOP! Living: Brand license GmbH
JOOP! Eyewear
1989-1994
Allocation of various brand licenses Establishment of JOOP! Eyewear
JOOP! Logo
1988
Founding of JOOP! GmbH by the well-known german designer Wolfgang Joop The logo becomes the trademark
JOOP! first fashion show
1979
Presentation of the first fur collection in New York by Wolfgang Joop
JOOP! hosiery
2024
New hosier license partner
JOOP! Luggage
2023
Launch JOOP! Luggage
JOOP! Store Konstanz
2023
Re-opening JOOP! Store Konstanz
JOOP! Women Collection
2020
Realignment of JOOP! Women Opening of the JOOP! Store in Düsseldorf
JOOP! Bodywear
2018
New License partner for Bodywear Women
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