LA DOLCE VITA

Elegance, style, luxury - no other country epitomises these more than Bella Italia. Florence, Rome, Capri and Venice are strongholds of good taste, where we have been inspired by the natural elegance of the Italians. We love their attitude and share their penchant for luxurious surfaces, sophisticated colours and modern silhouettes.

Inspired by this wonderful aesthetic of nature, the landscape and people, we at JOOP! celebrate an elegance that is relaxed and easy. Whether in a business meeting or at a summer party: JOOP! strikes the right fashionable note in every situation 24/7.

JOOP! LOVES LA DOLCE VITA

Eleganz, Stil, Luxus – kein anderes Land steht mehr dafür als Bella Italia. Florenz, Rom, Capri und Venedig sind Hochburgen des guten Geschmacks, in denen wir uns von der selbstverständlichen Eleganz der Italienerinnen haben inspirieren lassen. Wir lieben ihre Attitude und teilen das Faible für luxuriöse Oberflächen, edle Farben und moderne Silhouetten.

joop lady with white and black striped trouser suit consisting of waistcoat and trousers and joop man in black suit

JOOP! WOMEN
COLLECTION

Espresso, elegance and emotion: Our trip to Italy takes us to the places of longing and strongholds of good taste. We love the way Italians dress and share their penchant for high-quality materials, elegant colours and modern cuts. Our blue and white pinstripe suits in natural viscose and linen blends are predestined for a stroll along Capri's famous Piazzetta before dinner at Aurora, the oldest restaurant on the island. No less sophisticated: our feminine dresses and two-piece suits in flowing satin, which are at least as seductive as balmy summer nights in Bella Italia - the perfect blend of show-off and style. Just the way Italians love it.

joop lady in blue and white striped trouser suit sitting on yellow recamiere

joop lady with black bikini, gold chain and gold bracelet

joop lady sitting on table with sunglasses and satin beige knee-length beige dress

joop lady with silver earrings and watch in silver gold

joop lady with sunglasses and white top, white patterned skirt, brown cornflower tascge and brown joop sandals

joop lady with sunglasses, blue and white striped jumper and beige raffia bag with a big cornflower

JOOP! MEN
COLLECTION

Summer at last! What better way to start the most beautiful season of the year than with a trip to Italy! We at JOOP! have also been inspired by the Italian sun and the cultivated lifestyle of the Italians for our new menswear collection. Whether for a road trip along the legendary coastal roads of the Amalfi coast, a pleasure trip through the picturesque hills of Tuscany or a party weekend in vibrant Rome - our suits in luxurious linen epitomise this self-confident, casual elegance with a dolce vita factor that will take your style to the next level. Our summery knitted polo shirts and shirts with prints reminiscent of the Italian marble of many buildings also cut a bella figura anytime, anywhere.