JOOP! LOVES NEW YORK CITY
New York is the epitome of urbanity – skyscrapers, street canyons, scrambling traffic and swarming sidewalks.
A symphony of noise that plays its own tune amidst a constant commotion that gets everyone's toes tapping. The perpetual glass panes of high-rise buildings reflect the sky and clouds, bathing the city in blue. Here, blue meets grey and black – the colours
of the concrete highways, Manhattan’s marble cladding and the soot-blackened façades of the Bronx.
New York is life. A city organised into vertical and horizontal precision with an attitude to life that fuses total freedom with radical professionalism.
All of these elements combined to serve as the inspiration behind the new JOOP! autumn/winter collection 2024/25: uncompromisingly urban, uncompromisingly modern.
JOOP! LOVES NEW YORK CITY
New York is life. A city organised into vertical and horizontal precision with an attitude to life that fuses total freedom with radical professionalism.
All of these elements combined to serve as the inspiration behind the new JOOP! autumn/winter collection 2024/25: uncompromisingly urban, uncompromisingly modern.
JOOP! MEN COLLECTION
ULTIMATELY URBAN
Alongside Paris and Milan, New York City is one of the world’s biggest fashion capitals. The Big Apple is a melting pot of impressive history, numerous cultures and nationalities, big business, art, architecture, design and fashion, all coming together as a diverse, vibrant whole. This is the inspiration behind the JOOP! MEN autumn/winter 2024/25 collection, which showcases an exciting range of versatile options covering everything from typical Manhattan business looks to casual, yet luxurious streetwear styles.
JOOP! JEANS
COOL & COSY
With the new JOOP! JEANS collection for autumn/winter 2024/25, JOOP! draws on the city’s unique vibe complete with its fast-changing trends, uniting the past and the present in one. This results in urban masculine looks, combined with exciting new twists on designs from the 90s. Iconic New York landmarks become graphic statements. The autumnal feel of the metropolis with its legendary parks is captured in abstract prints. Now is the time for trans-seasonal styling, where casual lightness and cosy layering are the order of the day.
JOOP! WOMEN COLLECTION
FASHION IN THE CITY
Setting off for work in the morning with a pair of slingbacks in your handbag, catching an uber to the opening event in the evening, whizzing past the glamorous shop windows of Sak’s Fifth Avenue and Bergdorf Goodman.
New York is the inspiration behind the new fall/winter 2024/25 collection. It couldn’t be more JOOP! woman: a veritable force of nature who bosses career, home, family and social life with endless energy and power. At the weekend, she goes out to Long Island, takes long walks and enjoys romantic fireside evenings with family and friends.
ICONIC MOMENTS IN JOOP!
Do you believe in chance meetings in a metropolis with eight million inhabitants?
A coincidence that could become more than a fleeting encounter?
For broker Finn, the day begins like any other. His routine takes him through the city towards work. He could do it all with his eyes closed: the
morning preparations at home, a quick visit to the barber, the walk down to the subway. For Serena, on the other hand, who just got off her flight, an adventure is about to begin. She is out to explore New York – Brooklyn Bridge with its awe-inspiring backdrop, the splendour of Grand Central Station, the vibrant street life. Serena strolls through the city, allowing it to beckon her into the unknown, while Finn pounds onwards through his daily routine.
At a crossroads, their paths suddenly converge. In the middle of this cosmopolitan city on the Hudson River, two people meet completely by chance. A fleeting glance, a brushing of shoulders, a glove that falls to the ground. Will it remain nothing but an ephemeral coincidence or could it become an iconic turning point in the lives of two people?
ICONIC MOMENTS IN JOOP!
Do you believe in chance meetings in a metropolis with eight million inhabitants?
A coincidence that could become more than a fleeting encounter?
