LONDON CALLING: FROM SAVILE ROW TO PORTOBELLO ROAD

Hardly any other global metropolis combines tradition and modernity in such a diverse and vibrant way as London, whether in architecture, art, or fashion. The city's famous streets represent history and zeitgeist. From the bustling shopping mile of Oxford Street to the legendary Savile Row with its exclusive addresses for tailor-made menswear. From the fancy Carnaby Street to the boho vibes of colorful Portobello Road with its markets and vintage shops, a coexistence of styles and looks is evident. London's streetscape is a creative cosmos that masterfully blends yesterday with today and tomorrow. The new JOOP! MEN & WOMEN COLLECTIONS FALL/WINTER 2025 have also been inspired by these urban vibes of the British capital and showcase modern styles that express the individual facets of a personality.

JOOP! WOMEN
COLLECTION

The new JOOP! WOMEN collection combines British elegance with a modern interpretation of the spirit of the 70s. Casual tailoring, blazers with striking silhouettes, feminine blouses with bows and flounces, and iconic patterns such as glen check, houndstooth, and herringbone characterize the look. Prints range from reinterpreted 70s wallpaper to JOOP! Cornflower to alligator designs in a variety of interpretations.

Classic outerwear is reimagined: oversized coats, reversible faux fur styles, elegant pea coats, and versatile puffer styles make strong fashion statements. Complemented by denim pieces and accessories, the result is a collection that perfectly combines sophistication and urban lifestyle.

JOOP! MEN
COLLECTION

In the style of Savile Row, JOOP! Menswear combines classic tailoring with contemporary flair. Precise tailoring meets relaxed silhouettes, mix & match meets sporty split suits. High-quality fabrics such as wool, flannel, and corduroy, stylish details such as cornflower lining, and modern accents make the suit suitable for everyday wear and versatile. From casual knitwear highlights to functional outerwear styles, JOOP! reinterprets traditional men's fashion—sophisticated, comfortable, and modern.

The colors of the new collection are inspired by an autumn or winter day in London: elegant navy, warm burgundy and off-white, urban combinations of black, brown, greige and beige, and natural tones such as olive, camel and brick orange combine timeless sophistication with a modern lifestyle.