The message is cool, casual and sexy: The JOOP! JEANS womenswear and menswear collections stand for a modern and at the same time relaxed interpretation of the classic JOOP! design.
At the heart of both lines you will find authentic denim styles in all relevant fits and washes.
The Collections combine trend and sportiness and are aimed at self-confident women and men who follow their own path and impress with their dynamic charisma.
